Checklist Corporate Flick
So you want to have a corporate flick made.
Great idea!

However, before you contact the creators of your film to obtain a quote it’s useful to do some preliminary pondering, first. You see, they’ll need as much information you can supply in order to make you a specific quote. These here questions, below, may be of use to you. If there’s some questions that leave you somewhat dumbfounded, your friendly video production company will gladly oblige in helping you out, there.

• What sort of corporate flick should this be (promotional, educational, informative, instructive)?
• What will you be using this film for (convention, internet, presentation, shop display, tv, etc.)? This will determine the quality you’ll need.
• Who will be your intended audience? Briefly describe your viewer.
• What do you wish your film to reveal? Need a scene be built (as in a studio) or does all shooting take place in existing locations? How many locations do you figure there will be?
• Will you have your own people ‘acting’ in the film or should you better use actors? Do you need any extras?
• Does your film call for a voice-over? If so, will your company provide the text for that?
• Should you start your film with an (animated) intro? Will you be needing any further animations? This could be the case when displaying a specific process or a certain technique, your company’s geographical scope, etc.
• Have you already given any thought to a possible budget? If so, could you provide a rough estimate? Producing a corporate flick requires a great many people, means, and time. It costs less to make less, and a limited budget will buy you only so much less then a larger budget. In the end, your video production company can demonstrate quite clearly what you can and cannot do.

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